LOS ANGELES, Oct. 20, 2004 - Mercedes-Benz and Smashbox Cosmetics are driving the glamour and excitement of fashion beyond the runway with two new limited edition cosmetic products inspired by the ultimate fashion statement, Mercedes-Benz. This season, eyes will sparkle in BENZ BABY BLUE eye shadow, the only multidimensional soft blue that perfectly complements your SLK. Outshine the “front-row” crowd in SHINING STAR SOFT LIGHT powder, a neutral tone that imparts an iridescent, luminous glow suitable for the body and face.

These stylish staples are exclusively available at Fred Segal Beauty in Santa Monica or shop.fredsegalbeauty.com throughout October. Every Smashbox Cosmetics purchase of $75.00 or more, including one limited edition Mercedes-Benz/Smashbox Color, will receive two tickets to attend one of the hottest runway shows during Mercedes-Benz Fashion Week at Smashbox Studios.

Smashbox Cosmetics’ top professional make-up artists will be revealing their top tips at Mercedes-Benz Fashion Week at Smashbox Studios October 25-29. During the month of October, Fred Segal Beauty shoppers can enter to win the glamorous life: a Smashbox Cosmetics make-over and hairstyling at Fred Segal Beauty, celebrity-style photo shoot with famed photographer Davis Factor and Mercedes-Benz chauffeured car service for the lucky winner and a guest.